Executive Health
If ever there was model of “spare no expense” healthcare it is executive health. These key people are responsible for millions (or billions) of dollars and hundreds or thousands (or hundreds of thousands) of employees. It is critical to these organization that those folks remain healthy, hence the specialty of Executive Health– from testing to on-going coaching. For this incredibly small number of top executives, price is not a barrier. But is that a good thing?
Traditional Executive Health programs designed for business executives take advantage of the widespread belief that more medicine is better medicine. That is, if a test is available to detect disease, it should be done. For this reason, such programs typically offer a full day of testing designed to detect hidden disease at an early (and therefore theoretically curable) stage and assess the risk for future disease.
While this sounds like a prudent idea—and an attractive one from a marketing perspective—in fact the number of tests that actually make sense to perform are far fewer than the number that are usually offered. For example, screening exercise treadmill tests are almost always included in Executive Health physicals. Counterintuitive as it may seem, however, offering exercise tests to people without symptoms of heart disease is a serious mistake.
For more please see: Why Executives Don’t Need Executive Health – ImagineMD
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